Property Managers and Owners Information

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What is ApartmentRatings.com?

ApartmentRatings.com is the Internet’s most comprehensive forum for renters nationwide to share renting experiences and opinions. ApartmentRatings.com provides an organized venue for renters to share their experiences and opinions, bringing the Internet’s vast potential for person-to-person information sharing to the market for rental housing.

The reviews posted on this web site are generally protected by the First Amendment of the United States Constitution and ApartmentRatings.com makes them available under protection of The Communications Decency Act of 1996 (CDA) 47 U.S.C. Section 230 and supporting case law.

How do I benefit?

A resident’s endorsement is the best marketing and it’s free!

Exchange with Manager Center

The Exchange Manager Center is designed to help managers track reviews left on their community pages and craft an appropriate response to those reviews. Managers can respond directly to residents’ opinions with designation as a verified manager (see sample). ApartmentRatings is the only apartment ratings/review service that allows you to post on a web site as a verified apartment manager.

Additional services we offer:

  • Update community information: Managers may publish helpful information about the community for prospective residents for free. Update key information about your community such as community name, address, photos, floorplans, rents, move-in specials, availability, amenities, and more. This can be done by choosing to have your data shared with ApartmentRatings inside your ILS portal.
  • epIQ Tracking and Comparison: Explore the data behind calculating your epIQ Grade and what you can do to improve. See how you compare to other communities.
  • Leads Program: Contact us for more information on how to tap into the large population of qualified prospective residents visiting our site every day. We can promote a phone number, your website, and receive web inquiries.

Contact us to learn more and get started today.

Incentive Policy

Our Policy AGAINST Incentives for a review
At ApartmentRatings, we encourage our property managers to seek feedback from their residents via reviews left on our website. What we don’t encourage is incentives of any kind offered for providing those reviews. See below for a little guidance from us on this topic.

What is an incentive?
We consider an incentive to be any form of reward offered in return for writing a review. Rent credits, gift cards, entries into any kind of drawing are just a few examples.

Why doesn’t ApartmentRatings allow incentives?
Quite simply, offering an incentive to leave a review could affect residents’ perspective, causing them to leave reviews that are not 100% in line with their true outlook. Raving or not so flattering, we want feedback that is consistent with residents’ experience. Incentives discourage authentic feedback as there is a quid pro quo relationship created by the incentive.

How does ApartmentRatings identify incentives?
Often, incentive programs are brought to our attention by our user community. The very individuals being offered incentives to leave reviews are the same ones informing us of the incentive. This further solidifies for us the importance of unfiltered, valid content.

What happens to those identified as using an incentive?
The minute an incentive is reported to us along with some form of proof (letter, flyer, email, etc) we will post a Consumer Alert on the offending community page(s) informing any visitors of the violation. We provide a visual copy of the incentive and ask that visitors use caution when using the reviews in their decision to make that community their home. We attempt to remove reviews that are clearly written as a result of the incentive, but we may not have enough evidence to remove a review solely for that reason. Therefore, we utilize the Consumer Alerts in an effort to allow our visitors to make an informed decision. The standard length we leave our Alerts up is 90 days, but additional factors can reduce and/or extend that.

Resident Satisfaction and Retention Feedback Programs

Our sister company, SatisFacts Research, is the multifamily industry’s leading provider of resident feedback, performance monitoring, retention and reputation management services. Providing year-round and annual resident feedback programs via surveys, as well as unrivaled educational and consulting support, SatisFacts helps clients improve satisfaction and retention rates, which has clear bottom-line implications due to the high cost of turnover and being able to achieve higher renewal rent increases.

Resident Surveys
The starting point for managing one’s online reputation is managing the resident experience. Insite©, a 365 day/year, 24/7 survey program, gathers resident feedback at critical events such as move-in, after service requests are completed, before lease expiration as well as after prospective residents visit a community. Learn what your residents have to say in real-time.

Education and Consulting 
Our dynamic educational programs are structured to help you get the most out of your resident feedback program. The education programs will help you understand and take the necessary actions to improve resident satisfaction based on actual feedback.

ApartmentRatings Verified Resident Program™ 
SatisFacts and ApartmentRatings.com offer the ability to help clients manage their online reputation. The ApartmentRatings Verified Resident Program™ is a simple addition to existing surveys that are already going out to residents; this allows you to dramatically increase the number of reviews for a specific community. Increasing the number of reviews by verified residents will help paint a better overall picture of the community and helps increase the flow of highly interested and motivated prospective residents…and rentals!

epIQ Grade
Our innovative epIQ grade (experience & performance IQ) released in 2020 helps future residents understand how a community is rated by current & former residents as well as the management company’s response. Since the most recent history is often the most important timeframe in making a decision to live someplace new, we use the last 12 months of data.

  • Key components of the epIQ grade from the last 12 months are:
    • Resident Ratings
    • Reviews available
    • Manager’s review response rate
    • Time from a manager to reply to a review

By incorporating Manager response metrics, it is the first time that a manager can have an influence on the overall score a prospective resident sees. With a look-back window of 12 months, it is an opportunity for a manager to be able to tell a new story, particularly as communities can change control or management.

Contact us to learn more and get started today.

Other details…

To remain unbiased, ApartmentRatings.com does not accept paid reviews or alter reviews for apartment complex owners or managers. Reviews posted on ApartmentRatings.com represent the opinions of individual reviewers and DO NOT in any way represent the views of ApartmentRatings.com, its employees, partners, or affiliates.

Legal References

Both the statute (CDA’s Section 230 provisions) and case law are very strong in the exemptions granted to the operators of a computer service from the duties and liabilities of a traditional publisher. Every direct challenge brought against an online service provider regarding speech contributed by a third-party has been defeated both at trial and in appellate court.

  • Zeran v. America Online. U.S. Court of Appeals, Fourth Circuit ruled in favor of defendant, AOL, that defendant was NOT responsible for defamatory statements made via its service by a third party per Section 230 of the CDA. Subsequent appeal was denied by US Supreme Court.
  • Ben Ezra, Weinstein, and Co., Inc. v. America Online Inc. The US District Court in New Mexico held that AOL “clearly qualifies” for Internet service provider immunity under Section 230 of the CDA. The 10th Circuit Court of Appeals also upheld this finding.
  • Curzon Brown v. San Francisco Community College District Plaintiff charged that TeacherReview.com was responsible for defamatory comments made on its web site about a professor at San Francisco City College. In settlement, plaintiff abandoned claim and paid $10,000 to TeacherReview.com for legal fees.

ApartmentRatings.com is operated by MH Sub I, LLC dba Internet Brands. Usage of this web site is subject to our Terms of Service. To contact us with questions or feedback, visit the Contact Us page.